Online Outreach Resources

danielle martin — Sat, 31 Mar 2007 19:05:05 +0000

What are some lessons learned through your year of VISTA around designing an outreach strategy (using media and technology of course) for your organizations?

Here's some resources from other organizations:

Developing a Strategic Communications Plan: "Developing a strategic communications plan will be less overwhelming if it is viewed as a series of steps. Here are some questions to ponder before you create your plan. If you know the answers to these, the creative process should be smoother."
Speak to Inspire: Designing Effective Outreach Strategies by the Advocacy Center. - includes handouts on message development and framing, and getting started with eAdvocacy.
Tech-Savvy Communications: A Toolkit for Nonprofits
A guide to developing and delivering an effective message for your nonprofit
(TechSoup/NPower Seattle)
The Spin Project's: Writing for Communications: From media advisories to delivering your message uncut on the Op-Ed pages, our publication will help you learn how to successfully write for communications, strengthen your organizing strategy, and offer you the opportunity to reach the hearts and minds of constituencies beyond your base. Click here for our new tutorial, Writing for Communications on message development and framing, and getting started with eAdvocacy.
Smart Chart 3.0: A Tool to Help Nonprofits Make Smart Communications Choices : "Whether you are just starting the communications planning process, checking in on a communications campaign already in progress, or interested in reviewing an effort you have already executed, the Smart Chart 3.0TM will help you assess your strategic decisions to ensure that your communications strategy delivers high impact."

In Filipino slang, "ka-BLOG" would mean someone you blog with.

danielle martin — Mon, 27 Nov 2006 15:30:18 +0000

Check out this campaign to use blogging to get the discussion going about technology and violence against women!

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ka-BLOG! We want to take over the blogosphere for 16 days.

ka-BLOG! is a 16-day blog fest for the Take Back the Tech Campaign. It is open to anyone and everyone - girls, boys, everyone beyond and more -- who wants to share their thoughts, write poetry and prose, post graphics / pictures, rant, rave, heckle, make snide remarks, stick their tongue out at violence against women, and how online communications can exacerbate or help eliminate VAW.

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What is the campaign about?

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It is simply a call for every person– women and men, who uses online communications (ICTs), e.g. for chatting, emailing, blogging, doing websites or developing tools, to use ICTs for activism against VAW (violence against women) for 16 days. Primarily, we are asking women and grrls to “Take Back The Tech!” But you don’t have to be female to disagree with violence faced by women and be part of the campaign to transform gender relations. Unequal power relations lie at the heart of VAW, and this is apparent from the streets to online spaces. So we are saying technology should be used for equality, not to perpetuate violence.

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How to ka-BLOG?

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1. *commit*: commit yourself to 16 days of blogging about violence against women and technology.

2. *email*: Email ideas@takebackthetech.net, with your blog address and name/handle/nick if you want to sign up as a Ka-BLOGger, if possible, before 25 November. f you don't have a blog yet, this will be a great place to start! Email us, and we'll send you links on how to start your own blog :)

3. *identify*: make it known by putting a takebackthetech icon on your blog — create your own or grab a few icons from our Campaign Tools and Materials.

4. *post*: post something about the how you think violence against women connects with information communications technology? have a story? heard something quirky? snap a picture? think this is serious? doesn't make much sense? anything at all! just post one thing a day from 25 nov to 10 dec on thinking about violence against women

5. tag it: use "takebackthetech" to tag your posts (http://www.takebackthetech.net/wiki/tiki-index.php?page=blogathon#tag)

6. link back: send in your bloglinks and and we'll rss your posts to the campaign website throughout the 16 day

7. expand: widen the campaign to your readers by linking your blog to the campaign site .

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What to ka-BLOG! About?

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So long as it's about violence against women (well, against) and how it connects to ICTs (and vice versa). So long as it's about gender relations. So long as it's about how women can have more control over technology. So long as it's about women and gender equality.

It does not matter to us if the blog entries come in the form of jokes, limmericks, poetry, short stories, blurbs, graphics, pictures, articles, creative narratives.

We welcome bloggers in different languages! So ka-BLOG! with us!

For more information on ka-BLOG!, go http://www.takebackthetech.net

[FYI. In Filipino slang, "ka-BLOG" would mean someone you blog with.]

For more information and questions, send an email to: jac@apcwomen.org.

technorati tags: takebackthetech

Digital Arts Service Corps - eorganizing

Online Outreach Resources

In Filipino slang, "ka-BLOG" would mean someone you blog with.